According to an analysis of the behavior of Opera Mini users in India, Opera Mini mobile users of India have saved 36K terabytes (40,135,582 GB) of data in one year. The saved data is worth Rs. 690 crore when calculated on the basis of 1 GB costing Rs. 173 on average. Opera Mini’s compression technology shrinks data by up to 90%, helping users save data.
Eight out of 10 Opera Mini users in India frequent Google to search online. Although search websites experience a high amount of visitors, the number of search pages viewed account for only 10% of all pages. It is possible that these users then branch out to news and download websites, which make up 28% and 17% respectively of the top 100 most-visited websites.
Off all webpages viewed by Opera Mini users, 55% are social-networking sites. Facebook leads the pack half of all webpages opened by users are from Facebook. Other popular social destinations are blogging sites, such as Blogspot and WordPress, followed by Twitter, Pinterest and Quora.
Opera Mini has a news feature on its start page that displays articles across categories such as news, technology, entertainment, sports, travel and so on. Users can customize this feature by choosing countries and categories. The news feed is available in English and Hindi.
Android based Opera Mini support for as many as 13 Indian languages and other new features. Opera Mini now supports 13 Indian languages, including Hindi, Oriya, Marathi, Assamese, Bengali, Gujarati, Kannada, Kashmiri, Malayalam, Punjabi, Tamil, Telugu and Urdu. These take the total number of supported languages to 90. Earlier the browser would automatically set the language based on the default language on the Android operating system.
Bruce Lawson, Deputy CTO at Opera said, “With their increased usage of smartphones, consumers have moved beyond using internet only for social networking. Consumers are now using their smartphones as handheld computers to browse news, shop online, watch movies and listen to music on the move. To stay ahead of our consumers’ ever-evolving needs, we keep updating Opera Mini to help them browse faster and more efficiently. The latest version of Opera Mini comes with new updates such as language support, ad blocker integration and video boost.”
YouTube is an all-time favorite for viewing videos. The rise of affordable smartphones with large HD screens means today’s consumers are watching more videos. With 3G availability and features like Opera Mini’s video boost feature, consumers also can watch video with fewer buffer delays. YouTube continues to be one of the top 3 most visited sites in India, along with Google and Facebook.
Music sites are most visited among download portals of the top-100 sites visited by Opera Mini users in India 24 are download portals. 75% of these are for downloading music. Indians are truly grooving to their favorite tunes on their smartphones. Most visited websites include Mp3lio, Pagalworld, Webmusic, Raagtune and Mp3mad.