Chinese smartphone maker company Coolpad recently announced that it is planning to launch its bezel-less smartphone in India later this year. Coolpad has chosen Snapdeal one of the leading online shopping site in India as its official and exclusive partner for its India entry.
Coolpad is the largest smartphone brand in China, but might be an unknown name in India. Coolpad Dazen India CEO Varun Sharma said ” The Indian smartphone consumer today is consistently pushing the envelope on value proposition. With Coolpad Dazen we want to lead the next wave of disruption in the Indian smartphone market, with high quality devices, game-changing specs and innovation designed especially for our Indian customers. This is possible because of our relentless focus on innovation with our in-house R&D and immense manufacturing scale”.
Tony Navin, Senior Vice President of Electronics and Home, Snapdeal says “We are excited to be partnering with one of China’s leading smartphone manufacturers, Coolpad as they enter the Indian market. The brand is renowned for high quality products and has been first-to-market with many innovations including curved screen phone, dual rear camera and unibody inside phone. At Snapdeal, we are committed to making Coolpad’s maiden launch in India a big success. We are positive that we will see a tremendous response from our wide user base towards this launch”.
The patented technology that has gone into the development of the phone will help it render the visual effect of a smartphone’s screen to be completely frameless through a manufacturing process, so the smartphone will be delivering a seamless, edge-to-edge visual experience to the end users. smartphones that will be built using this patented technology will come with a higher screen-to-body ratio compared to the ones which come with a narrow bezels from some of the other manufacturers, according to Coolpad.